Here’s a little secret, fellas – sunscreen is the thing that is only used when it comes to vacationing at the beach. While you spend an hour getting ready and ensuring that all of your hair is combed and placed the right way, you haven’t spent even a second protecting your skin from any kind of radiation. It is the silent killer of your professional look that makes you look wrinkly and tired as well as causes age spots.
Your face is the most precious stock in the portfolio of your personal brand. Would you let the thing to depreciate in value without taking any measures? Well, the sun doesn’t really care whether it is rainy or you are only going to drive from your house to your office. UV rays will pass through anything, including clouds and glass, and will damage your skin, destroying its structure each time you check your emails.
There’s always some oversell of the ten-steps skincare routine by grooming professionals. However, you do it from time to time and if there’s one thing that you should do after brushing your teeth – it is the application of the sun protection. I would suggest you to look for some good broad-spectrum SPF 50 product, like Supergoop Unseen Sunscreen or Kiehl’s Facial Fuel. Greasy and white sunscreens will just gather dust in your drawers.
Don’t pay attention to vanity and focus on damage prevention. Constant protection of your skin will ensure its good condition, an even tone and good texture, as well as looking alert and capable. It is the best solution of a low-effort-high-reward game for those who want to grow old gracefully, not like a crumpled map.